Tuesday, 3 February 2009

Ministry of sound- Initial ideas

I have been researching many different types of advertising and I have had an idea of putting the Ministry of sound logo in a bus stop, the fact that it would be in a London bus shelter would mean millions of people would see it and also people getting the bus into and around London for a night out. I like this advertisement for McDonalds, although I think it would be better suited to Ministry of sound. The logo could be spinning round on the turntables, and also the speakers could be playing the latest clubbing tunes, maybe with flashing lights.

(Custom-made bus-shelters invited passers by to be DJs for a brief moment. When people spun the record on the left, they heard the 'Im lovin' it' brand song. The copy then told them to spin the record on the right, at which point they heard scratch sounds added to the original music at intervals).

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